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Michimasa Fujino Got here Up With the HondaJet Whereas He Was Sleeping

Michimasa Fujino all the time knew that he wished to be an engineer. "I wished to construct and design objects," he mentioned. "When my dad and mom began constructing their home, I helped design and construct the mannequin of the home."

He was 11 years outdated.

After acquiring his doctorate in aeronautical engineering. From the College of Tokyo, Fujino joined the Honda R & D Automotive Division in 1984, and now President and Chief Govt Officer of Honda Plane, he has since labored for Honda in each engineering and branding.

When Honda started researching an plane in 1986 to comprehend Soichiro Honda's dream, Fujino was transferred to the Plane Division and transferred to Starkville, Missouri. to hitch a Honda analysis workforce from Mississippi State College.

"It was so totally different from life. in Tokyo or Los Angeles, "he mentioned. "It was the primary time I found a special world, which I may solely see within the films."

From 1986 to 1996, his workforce labored on tasks from # 39; plane. One evening, Fujino designed the design of the HondaJet throughout his sleep. When he wakened, he had no extra paper, so he tore off a calendar and sketched his imaginative and prescient of a personal jet. It took Fujino and his workforce almost 10 years to get the challenge authorized by Honda, however what he outlined appears to be like just like the airplane at the moment.

The challenge grew to become a brand new division in 2006, Honda Plane Co., however 9 years earlier than HondaJet was licensed by the FAA. There are almost 100 in operation at the moment. However Fujino didn’t solely take part within the creation of the jet. He additionally promotes and distributes them world wide, explaining leading edge applied sciences to clients and discussing world gross sales methods with HondaJet sellers.

"Shut communication and relationships are crucial in getting my message and fervour for the HondaJet," he mentioned, including that he personally handed the important thing to each buyer.

"Honda's objective with the HondaJet is to create a brand new worth for enterprise aviation," he mentioned. "We wish to provide the general public a brand new technique of air transportation and provide a brand new lifestyle to many individuals."

Massive mistake

When Fujino began finding out the airplane He thought that an important factor was to grasp subtle theories, and he didn’t suppose a lot about sensible and sensible experiences.

Lesson Realized

"After arriving in the US, I gained sensible and sensible expertise. I’ve really manufactured and assembled plane and I’ve additionally carried out floor and flight assessments, "he mentioned. "Though the speculation is essential, I didn’t actually notice how a lot sensible expertise helped me to design a state-of-the-art plane on a clean piece of paper."

Job Profile

Fujino oversees the design and improvement, certification, gross sales, manufacturing and customer support of the Honda Plane HondaJet and HondaJet Elite.

How he acquired the live performance

He based Honda Plane Co. as a division of Honda Motor in 2006 after 22 years with Honda, together with 20 years devoted to aeronautical tasks.


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